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Knowledge Warehouse: Colin Harris "You don't need SAS any more! EG rules!"hot!
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13.11.2006
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Colin is a Director of The Knowledge Warehouse, a New Zealand based Business Intelligence and Data Warehouse consultancy company. He has been involved in IT for over 20 years, with most of that time spent on data warehouse related projects. He has worked for SAS Institute in the UK and New Zealand.
He has experience in a number of industry sectors, including banking, insurance, retail, government and telecommunications, in both New Zealand and the UK.
Recently he has been specialising in the new Version 9 technologies, and in assisting organisations to take advantage of the new SAS Intelligence Platform.
You don't need SAS any more! EG rules! Enterprise Guide (EG) was introduced a few years ago. It provides a modern point-and-click interface that allows people to use SAS capability without needing to write SAS code.
Most people are aware of EG as a great tool for non-programmers. What is not well known is that EG is also an excellent tool for SAS programmers, in most cases being able to replace the standard SAS windowing environment as the programmers interface to SAS. In fact a number of organisations are reducing or eliminating having SAS on the desktop, and replacing it with EG and SAS processing taking place on a server.
This paper covers the features and benefits of EG for SAS programmers, including:
- Organising and documenting your projects using process flow charts
- Increased flexibility for output using the Output Delivery System (ODS)
- Combining your SAS knowledge with built-in features
- Allowing non-programmers to use your logic with Stored Processes
- Automate and schedule your processes
It also discusses the situations where EG is not an appropriate solution, and SAS is still the best tool to deploy.
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Hits: 416
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Offlode: David Woods "Real-world Inputs and Outputs"hot!
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13.11.2006
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David Woods, Datamining consultant with Offlode Ltd. Been using SAS for almost a year, so still knows how to think like a beginner. Likes making things as easy and reuseable as possible.
"Real-world Inputs and Outputs"
Description: A few less common techniques for inputting and outputting data. Includes reading data from webpages, and outputting in pretty formats;controlling the production of PDFs, RTFs and Excel sheets.
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Hits: 1549
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Offlode: Paul Bracewell "Consistency and Decision Making"hot!
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13.11.2006
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Paul is the Head of Data Mining at Offlode Ltd, where he arrived after finishing a stint lecturing at Massey University. Since completing his PhD in statistics from Massey University examining rugby player performance, Paul has worked in diverse industries spanning government, business and sporting sectors.
Consistency and Decision Making: Overview, SUNZ 2005 All too often in the business environment analyses focus exclusively on the average. By digging a little deeper and examining the variability of data, decision making processes are vastly improved. Workloads are reduced, more robust results are obtained and deeper insight is gleaned. Practical real world examples will be provided to show how variability can be incorporated painlessly into the decision making process. The examples will illustrate pragmatically the use of ratings, scorecards and dashboards.
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Hits: 380
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Offlode: Peter Terpstra "Unlocking the business potential of your analytical team"hot!
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13.11.2006
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Peter brings an interesting mix of business and analytic experience to try and illustrate how cross-pollination of these skill sets must be achieved to truly achieve the Power to Know.
Peter currently spends his days consulting in an area of "Qualification", that is the management of innovation and strategic prioritisation. Prior to that, Peter's broad and some would say random experiences included Head of Innovation at NZ Post group, MD of start up aquaculture technology venture VirlOcean, Analytical Marketing Manager and MIS Manager at BNZ CreditCards, Strategic Planner for Ice Solutions NZ and the Beluga brand, Business Development Manager at Loyalty NZ (Fly Buys) and a stint at SAS Australasia as it was then called.
Unlocking the business potential of your analytical team "I believe that generally speaking there is a capabilities spectrum from business and strategic thinking through to advanced analytical ability. I also believe that it is rare to find individuals that span a significant portion of this spectrum."
What this paper aims to do is to stimulate thought around how to insure that resources work together to insure the complete spectrum of capability is covered.
This paper contains no new found magic bullet or proven technique. It is more of a chronicle of the lessons learned and ideas through working across the business and analytic divide and may provide the catalyst to truly unlocking the business potential of your analytics team.
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Hits: 350
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Stats NZ: Jonathan McKenzie "To be, or not to be: That is the question"hot!
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13.11.2006
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Jonathan McKenzie, HR Analyst with Statistics New Zealand with about 6 years using and upskilling others in the use of SAS. Father of 2 daughters, with baby photos of a third ready for the conference.
"To be, or not to be: that is the question
Description: Whether 'tis nobler in the mind to suffer The use of the if statement, Or to take the Case statement in Proc sql, Or to use a format to recode data? Description: A review of different approaches that can be used to recode data, including the If statement or formats in the data step, and the Case statement in Proc SQL, plus some other useful tips and tricks.
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Hits: 404
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Sysware: Direct Marketing on a Tight Budget: Campaigns for Non-Profit Organisationshot!
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13.11.2006
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Speakers; Ian Munro, Director, Sysware and Brian O’Grady, CEO, New Zealand Stroke Foundation
Direct marketing is the targeting of the prospective customer with an offer by personal communication such as a letter, telephone call, email, or text message.
In the case of non-profit organisations such as the Stroke Foundation, getting an optimal response from letters requesting donations with minimal direct marketing budget is the key objective. We will discuss how this was achieved by combining the right compelling offer with simple but effective data mining techniques.
The same techniques can be applied to many types of campaigns, both large and small, to provide cost-effective response improvements.
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Hits: 498
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